livinbox participates in Wow! Taiwan showcase event in the Philippines
Wow! Taiwan is a traveling showcase of leading manufacturers and brands from across Taiwan.
livinbox was proud to participate alongside thirteen other companies at the latest exhibition held at the City Garden Grand Hotel in Makati City on August 20, 2019.
"We were very excited to be invited to showcase livinbox and SHUTER products at this significant event," says Yira Wu, Managing Director of Shuter Enterprise Co. Ltd, the company behind the livinbox and SHUTER brands. livinbox already has a foothold in the local market due to our close partnership with our distributor Goldwings, and we're always on the look out for new opportunities to expand on that. Wow! Taiwan offers us such an opportunity."
Wow! Taiwan is organized by Taiwan’s Bureau of Foreign Trade, Ministry of Economic Affairs (BOFT-MOEA), and the Commerce Development Research Institute (CDRI), in partnership with CRIF Asia.
“The Philippines has a very young and dynamic population that's open to innovative products,” said Chang Wen Chong, Director of Taipei Economic and Cultural Office (TECO). “They are also interested in Taiwanese culture, as seen in the huge numbers of Filipino visitors flocking to Taiwan. In fact, the Philippines has the most number of arrivals from Southeast Asia in Taiwan last year. Currently, the potential is high in the Filipino market because the younger generation has more disposable income and are open to new and unique products.”